New Year Clock & Holly, Divided Back Postcard, 1910s

This divided back postcard features a festive New Year design with a clock striking midnight surrounded by holly and berries. The greeting 'A Happy New Year' is elegantly scripted across the front, capturing the celebratory spirit of the season. The card is embellished with gold accents, adding a touch of elegance typical of early 20th-century holiday postcards.

The back of the postcard is postmarked from Wessington, South Dakota, though the exact year is not fully legible, it appears to be from the 1910s. It bears a green one-cent stamp featuring Benjamin Franklin. The message reads: 'Dear Bertha, Thought I would send you a postal. Don't know whether I know how to spell your name or not but will try. I am fine but don't like this weather a little bit. How do you? Wish you a Happy New Year. From Mabel.' The card is in good condition with minor wear typical of its age.

This postcard documents early 20th-century holiday customs and communication. The use of festive imagery and personal messages reflects the social customs of the era. Surviving examples provide valuable insights into regional history and personal connections during this period.